{"columns":[{"name":"date","type":"date32[day]"},{"name":"campaign","type":"string"},{"name":"channel","type":"string"},{"name":"impressions","type":"int64"},{"name":"clicks","type":"int64"},{"name":"spend","type":"double"},{"name":"conversions","type":"int64"},{"name":"revenue","type":"double"}],"n_rows":100,"rows_kept":100,"cut":false,"text_format":"parquet-jsonl-2026-10-02","bounds":{"document_bytes":16777216,"package_text_limit_bytes":33554432,"package_text_slack_bytes":1024,"rows_first":2000,"rows_last":500,"rows_between":2000,"halvings":0,"cell_chars":16384,"cell_head_chars":4096,"vector_min":64,"vector_head_fixed":16,"vector_head_variable":64,"kv_value_chars":1048576,"nesting_max":64,"binary_text":true},"cells_cut":0,"cells_bad_utf8":0,"cells_raw":0,"cells_binary":0,"cells_binary_text":0,"cells_vector":0,"n_row_groups":1,"reader":"pyarrow 23.0.1, python 3.13","created_by":"DuckDB version v1.4.3 (build d1dc88f950)","schema":{"fields":[{"name":"date","type":"date32[day]","nullable":true,"metadata":null,"children":null},{"name":"campaign","type":"string","nullable":true,"metadata":null,"children":null},{"name":"channel","type":"string","nullable":true,"metadata":null,"children":null},{"name":"impressions","type":"int64","nullable":true,"metadata":null,"children":null},{"name":"clicks","type":"int64","nullable":true,"metadata":null,"children":null},{"name":"spend","type":"double","nullable":true,"metadata":null,"children":null},{"name":"conversions","type":"int64","nullable":true,"metadata":null,"children":null},{"name":"revenue","type":"double","nullable":true,"metadata":null,"children":null}],"parquet":"required group field_id=-1 duckdb_schema {\n  optional int32 field_id=-1 date (Date);\n  optional binary field_id=-1 campaign (String);\n  optional binary field_id=-1 channel (String);\n  optional int64 field_id=-1 impressions (Int(bitWidth=64, isSigned=true));\n  optional int64 field_id=-1 clicks (Int(bitWidth=64, isSigned=true));\n  optional double field_id=-1 spend;\n  optional int64 field_id=-1 conversions (Int(bitWidth=64, isSigned=true));\n  optional double field_id=-1 revenue;\n}\n"},"kv_metadata":[]}
["2025-01-01","webinar-q3","Paid Search",404717,16902,6063.52,1340,195355.15]
["2025-01-08","partner-comarketing","Affiliate",54239,1634,344.07,100,8152.24]
["2025-01-16","back-to-work","Paid Search",344142,17574,4332.83,1376,206780.02]
["2025-01-23","black-friday","Display",92848,355,439.15,4,350.47]
["2025-01-30","free-trial-push","Email",107700,12776,140.91,648,99417.63]
["2025-02-07","black-friday","Display",69751,294,259.4,1,108.04]
["2025-02-14","black-friday","Paid Search",95275,4227,1620.08,208,27579.38]
["2025-02-22","webinar-q3","Paid Search",334098,12922,5612.0,948,95771.23]
["2025-03-01","newsletter-growth","Video",145800,1019,1939.93,10,767.95]
["2025-03-08","winback-lapsed","Video",418165,2643,5494.52,33,4905.11]
["2025-03-16","case-study-promo","Paid Search",163694,5195,2860.07,171,22935.27]
["2025-03-23","webinar-q3","Affiliate",97818,3248,575.28,158,10965.45]
["2025-03-30","always-on-brand","Paid Social",35231,471,261.19,10,717.11]
["2025-04-07","partner-comarketing","Video",424962,2827,3878.23,65,7590.08]
["2025-04-14","retargeting-cart","Email",46991,5187,62.86,413,70432.31]
["2025-04-21","webinar-q3","Paid Search",88046,4480,1177.15,356,45424.55]
["2025-04-29","developer-outreach","Affiliate",313829,8179,1654.93,457,42198.19]
["2025-05-06","webinar-q3","Display",411500,2107,1823.55,26,1847.13]
["2025-05-14","always-on-brand","Email",181636,12257,270.09,675,66764.33]
["2025-05-21","black-friday","Email",186448,14962,267.41,1312,138525.86]
["2025-05-28","webinar-q3","Email",217780,21966,302.91,1624,153678.0]
["2025-06-05","spring-launch","Affiliate",206023,6247,1291.15,386,32528.11]
["2025-06-12","developer-outreach","Display",110968,510,376.74,2,144.87]
["2025-06-19","partner-comarketing","Paid Social",326547,6214,3235.21,202,19952.57]
["2025-06-27","winback-lapsed","Paid Social",328509,3664,2620.09,102,12356.79]
["2025-07-04","free-trial-push","Paid Social",352525,3794,3785.53,99,7213.9]
["2025-07-11","winback-lapsed","Display",467815,1371,2098.93,16,1702.97]
["2025-07-19","spring-launch","Video",25667,267,357.65,2,287.39]
["2025-07-26","free-trial-push","Video",75098,651,830.21,13,1139.75]
["2025-08-03","back-to-work","Affiliate",120682,2391,732.27,95,7054.85]
["2025-08-10","spring-launch","Display",423263,914,1530.27,12,871.26]
["2025-08-17","free-trial-push","Video",348158,3906,3603.97,81,6809.18]
["2025-08-25","partner-comarketing","Affiliate",359305,12950,2388.92,681,75121.9]
["2025-09-01","partner-comarketing","Video",404327,3799,3564.74,42,6270.76]
["2025-09-08","free-trial-push","Email",141178,8646,179.05,889,110967.05]
["2025-09-16","black-friday","Display",206784,703,937.07,4,242.7]
["2025-09-23","spring-launch","Video",324963,3426,4436.08,50,7572.09]
["2025-09-30","developer-outreach","Email",381956,47802,564.72,4319,634188.5]
["2025-10-08","newsletter-growth","Display",29805,144,109.86,1,103.47]
["2025-10-15","newsletter-growth","Display",453580,2340,1597.09,10,801.42]
["2025-10-23","always-on-brand","Affiliate",130178,4270,714.62,280,35967.64]
["2025-10-30","back-to-work","Display",252002,1172,1008.45,8,687.89]
["2025-11-06","retargeting-cart","Paid Social",196256,2762,1795.83,64,6305.59]
["2025-11-14","partner-comarketing","Paid Search",450685,21465,5486.98,1346,135291.06]
["2025-11-21","webinar-q3","Affiliate",183042,4117,1274.29,289,30471.55]
["2025-11-28","free-trial-push","Video",448378,3526,6212.92,53,5601.89]
["2025-12-06","webinar-q3","Paid Search",183869,6167,2124.09,458,62199.57]
["2025-12-13","newsletter-growth","Display",148886,629,545.51,4,320.33]
["2025-12-20","spring-launch","Email",145992,17825,224.27,901,124165.29]
["2025-12-28","winback-lapsed","Paid Search",101743,4143,1476.58,154,18866.41]
["2026-01-04","spring-launch","Paid Search",397221,14561,4884.67,1211,213320.77]
["2026-01-12","winback-lapsed","Affiliate",370338,13558,2409.47,437,58881.06]
["2026-01-19","winback-lapsed","Paid Search",478566,23204,7978.42,2050,320247.18]
["2026-01-26","always-on-brand","Email",171719,10049,266.57,783,88288.18]
["2026-02-03","spring-launch","Email",307067,27793,383.1,2540,384380.25]
["2026-02-10","webinar-q3","Email",248407,31622,360.12,1341,163339.67]
["2026-02-17","case-study-promo","Affiliate",63060,1521,359.72,66,6345.86]
["2026-02-25","always-on-brand","Paid Search",266116,9189,4077.89,678,103685.91]
["2026-03-04","newsletter-growth","Paid Search",295524,10315,5375.39,548,80967.27]
["2026-03-11","black-friday","Paid Search",214905,5418,3015.35,267,24009.08]
["2026-03-19","newsletter-growth","Affiliate",308462,9337,2029.07,430,33375.53]
["2026-03-26","partner-comarketing","Email",271295,16804,374.88,1925,340944.22]
["2026-04-03","always-on-brand","Paid Social",378704,4334,4319.94,122,15691.64]
["2026-04-10","spring-launch","Display",98670,505,419.06,2,122.63]
["2026-04-17","case-study-promo","Display",13059,39,48.24,0,0.0]
["2026-04-25","webinar-q3","Video",86928,925,1048.46,10,789.09]
["2026-05-02","newsletter-growth","Affiliate",14173,355,83.45,17,1178.34]
["2026-05-09","black-friday","Paid Social",129285,2095,1137.2,73,9076.7]
["2026-05-17","webinar-q3","Display",35121,157,157.4,1,79.67]
["2026-05-24","spring-launch","Email",298426,27042,415.7,1454,246791.61]
["2026-05-31","winback-lapsed","Email",252159,20924,355.39,1393,172230.55]
["2026-06-08","retargeting-cart","Video",110134,625,1527.96,14,1159.69]
["2026-06-15","retargeting-cart","Paid Search",328827,14697,4078.13,1058,95074.66]
["2026-06-23","always-on-brand","Affiliate",466324,12926,2392.6,637,58593.77]
["2026-06-30","always-on-brand","Video",16334,111,196.38,2,272.88]
["2026-07-07","retargeting-cart","Display",368859,1579,1269.94,19,1875.8]
["2026-07-15","case-study-promo","Paid Search",165302,8317,2582.76,452,37813.37]
["2026-07-22","webinar-q3","Paid Search",120477,7011,1661.36,362,46249.5]
["2026-07-29","winback-lapsed","Affiliate",103408,2185,646.91,78,6519.55]
["2026-08-06","free-trial-push","Paid Search",11236,604,134.01,17,2587.33]
["2026-08-13","case-study-promo","Paid Social",132092,1600,1371.29,47,4227.26]
["2026-08-20","webinar-q3","Paid Search",427061,19486,7449.25,1327,192874.8]
["2026-08-28","spring-launch","Paid Social",294252,4286,3202.94,48,5089.94]
["2026-09-04","newsletter-growth","Affiliate",105693,4188,509.32,303,35199.04]
["2026-09-12","always-on-brand","Display",294061,856,1297.04,11,973.56]
["2026-09-19","webinar-q3","Display",172587,667,730.22,7,569.76]
["2026-09-26","case-study-promo","Paid Search",450587,17521,5144.95,475,80488.16]
["2026-10-04","developer-outreach","Affiliate",275089,4858,1969.3,327,41805.07]
["2026-10-11","always-on-brand","Email",175970,22523,253.71,1866,235657.98]
["2026-10-18","winback-lapsed","Affiliate",40512,698,297.65,38,3700.13]
["2026-10-26","partner-comarketing","Paid Social",32888,409,344.67,10,1245.35]
["2026-11-02","winback-lapsed","Paid Social",202080,3479,1954.61,71,5905.55]
["2026-11-09","webinar-q3","Affiliate",267492,4732,1482.26,206,27106.59]
["2026-11-17","case-study-promo","Video",454985,3608,5305.13,71,8676.94]
["2026-11-24","black-friday","Paid Search",143720,7796,2112.23,643,72538.25]
["2026-12-02","webinar-q3","Paid Social",254677,2201,2682.09,45,3498.65]
["2026-12-09","back-to-work","Email",368148,21235,496.87,2082,387104.93]
["2026-12-16","case-study-promo","Affiliate",164669,3671,897.3,193,16283.71]
["2026-12-24","always-on-brand","Paid Social",260428,4938,2915.71,80,6556.63]
["2026-12-31","spring-launch","Affiliate",61084,1600,375.51,106,7348.03]